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About Us

About the Founder

ArtSugar is a platform that enables underrepresented artists with large social media followings to market and sell their work. For every purchase, 5% of the proceeds is donated to one of our pre-vetted charities chosen by the customer at checkout. ArtSugar combines two key building blocks that strengthen our communities: art and philanthropy.

Alix Greenberg Founder & CEO

Before founding ArtSugar, Alix worked in museum development, and previously in fine art galleries. Alix loves to draw too (she has a BFA from Cornell) – so using her skills and market savvy (she has an MA from Christie's Education) with her dedication to giving back, she built ArtSugar so everyone can create and anyone can pay it forward. Alix also goes by Portraits For Good and her work can be found on

“We are honored Alix brought her personal experience and passion for this cause to our CodePurple campaign. Pancreatic cancer has the highest mortality rate of all major cancers. ArtSugar creates exceptional works of art and provides a unique way to honor and remember a loved one.” - LIZ FELD, PRESIDENT OF THE SUZANNE WRIGHT FOUNDATION

“ArtSugar is a great way to pay it forward. Why not encourage talented artists while doing good for charity? It's a total win/win situation with terrific and professional service from inception to completion.” - Jessica Guff
Television Producer

“It's been such a pleasure teaming up with Alix and ArtSugar. As a doctor, my schedule is hectic but this site allows me to make my work available and support a cause that I am personally and passionately connected to. As an artist, this platform allows me to showcase my work next to other incredibly talented creators which allows for great exposure. A truly wonderful experience.” - Mike Natter MD, ArtSugar Artist

“Alix Greenberg has a winning business combination: she has the highest integrity and she is creative, entrepreneurial, determined, responsible, and caring... what more can one ask for?” - Alan Manevitz, MD

“I loved using the ArtSugar website -- especially the fact that I could choose the charity to which I wanted to contribute. My favorite part, of course, was the portrait, which I gave to my best friend as a gift -- she loved it -- very original and special!” - Lily Rogath
Wharton MBA class of '20

“ArtSugar fills a void in offering a space for people who aren't professional artists an exceptional platform to sell their work to charitably minded individuals.” - Rebecca Rattner
Associate, Cleary Gottlieb Steen & Hamilton

“As a medical student there was an immediate attraction to the work on ArtSugar. The art I've purchased has been both an awesome addition to my study space and a welcomed gift for my fellow BPMs (badass people in medicine). Their commitment to charity and skillful work makes me certain I will always be a proud supporter of ArtSugar!” - Chris Riviello
OMS-II Touro College of Osteopathic Medicine

“It’s been great working with ArtSugar, having an outlet where my work can be shown to support a cause I am personally very passionate about. Being a full time employee at a fashion company, my schedule is full and it’s nice to know Alix is there to take care of all the logistics!” - Alyssa DePaola, ArtSugar artist


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